At the Faculty of Social Sciences and Mass Communications of Financial University under the Government of the Russian Federation, a new professional development program titled "Digital Party in the Electoral Campaign: New Tools for New People" has been officially launched. The training aims to prepare specialists who will shape the landscape of the 2026 election campaign using cutting-edge digital technologies.
The grand opening of the program was held with the support of the political party "New People." The event's honorary guest was Alexander Davankov, Deputy Chairman of the party.
"The 2026 election season is approaching, and the country needs professionals who can work with big data, meaning, and modern technologies. The training program covers everything important—from digital marketing and event technologies to legal support for electoral campaigns. We wish the participants a good start! We look forward to professionals who will help determine the future of our politics," said Alexander Davankov in his welcoming speech.
The professional development program, developed by experts from Financial University, has a highly practical focus. Its goal is to equip participants with specific tools to address tasks during the Unified Voting Day. The curriculum combines classic political science topics with innovative modules on working in the digital environment.
Key topics of the course include:
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Digital management of political parties: analytics, content, and actions,
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Event marketing and modern technologies to enhance event effectiveness,
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Electoral sociology and segmentation of electoral space,
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Creating political content and managing reputation in the digital environment,
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Legal support for electoral campaigns.
The training process gathered ambitious managers and political technologists from various regions of the country. Successful completion of the program will allow participants to receive a certificate of advanced training from one of the country's leading universities — Financial University under the Government of the Russian Federation.
