Today we can observe how developing communication technologies are radically changing the position of business, society, and the person themself. In such a situation, PR and GR have become an important tool for developing various spheres of the economy and society, because thanks to them it is possible to form an “agenda” and manage public opinion. International and leading Russian organizations and firms are increasingly using digital opportunities in their PR campaigns. An attractive and informative corporate website, “live” social networks, the use of messengers and other Internet communication channels today are the main conditions for creating a successful image of the company, its viability and further promotion. In the process of studying the master’s program “PR and GR Technologies in Politics and Business”, students will receive in-depth knowledge in the field of political and business communications dictated by the current processes of globalization in the era of digitalization.
The list of potential employment areas from graduates of this program is wide:
The best business partners: KROS, Novoye Vremya, Delovaya Rossiya, as well as government organizations such as the Ministry of Finance of Russia, the Ministry of Economic Development, etc.
The opportunity to unleash creative potential and become leading experts in the political and economic sphere of PR and GR technologies.
Internships at leading communication agencies and government agencies.
Students will receive in-depth and practice-oriented knowledge in the field of political and business communications.
A powerful theoretical political and economic block that will give a root understanding of the ongoing communication processes.